Carl’s Jr Opens in Cambodia

KHMER TIMES
SUM MANET



California-based CKE Restaurants Holdings Inc. the parent company of Carl’s Jr. and Hardee’s, announced yesterday the opening of the first Carl’s Jr. restaurant in Cambodia.

Operated by Cambodian owned TH F&B Co. Ltd., the Carl’s Jr. restaurant is located at the corner of Street 51 and Street 310 in Phnom Penh's BKK1 commune, said CKE in a statement.

With its building completed, the restaurant was opened this week.

“We’ve been experiencing phenomenal international growth this year. In fact, Cambodia comes on the heels of successful openings in Australia, Japan and Kenya and marks the 40th country that CKE International has entered into,” the statement quoted CKE’s international division president, Ned Lyerly.

“This is an important market for our overall expansion strategy and we plan to open 15 restaurants in the country to offer Cambodians a superior burger experience.”

“In addition to providing the very first quick-service drive-through outlet in the country, Cambodians can also enjoy our wide range of affordably priced, premium quality burgers and chicken sandwiches made fresh to order using high-quality ingredients, including chargrilled 100 percent Australian beef,” said Lyerly.

He added: “We are confident that Cambodians will love our big, juicy burgers as well as our best-in-class customer service.”

The restaurant will offer innovative menu items including the brand’s signature “Western Bacon Cheeseburger,” “Famous Star” and “Super Star” burgers, along with other US favorites like “The Big Carl,” “Jalapeno Thickburger, ” “Hand-Breaded Chicken Tenders” and “Hand-Scooped Ice Cream Shakes, ” the company said.

Hav Norm, managing director of TH F&B, said Carl’s Jr. will deliver high-quality and fresh menu items and prices would be affordable to Cambodians.

“We’re confident that Cambodia, with its large youthful population and increased awareness and desire for Western brands, are going to love having this global burger chain in their country. It is an honor to bring the first Carl’s Jr. to Cambodia and we look forward to expanding its reach across the country,” said Mr. Norm.

CKE Restaurants Holdings, is a privately held company headquartered in Carpinteria, California. According to company information, it is not a franchisor and conducts substantially all of its restaurant activities and operations through its subsidiaries.